In this blog, I'll try to explain why there is no universal answer for the question: "How much do you charge for a picture? ". It mainly depends on the complexity of the project; for example, the size, material and shape of the product. As well, the complexity of post-production is also a very important factor.
Now, let's talk about jewellery photo shoot.
To properly show enlarged images of jewellery made of shiny metal and gemstone is a real challenge. You would need to control two or more lighting and reflectors set ups that are different for metallic surfaces and for cut gemstones.
It is very important to select clean, flawless samples and handle them using fabric gloves, or deliver them to my studio in original packaging. For more information regarding procedures click here
First, you would need to prepare a set of light modifiers - two different sets for each part of the object.
Depending on the size and shape of the object, I may have to use up to six strobe lights (not necessarily all of them) that allow me to control the intensity and direction of the light in different areas of the metallic part of the object. In general, the bigger the size and roundness of the metallic jewellery piece, the more strobes is required.
To soften the light, you need to separate the sources of light from the object using semi-opaque sheets from the bottom and from the top. Also, you would need to cover all sides of the working area with white material to prevent reflections from the surrounding objects.
Now, it's time to position the object. Small pieces of putty will often be sufficient to do a good job. You can also use transparent objects to support and fixate the object in its required position.
Next to the object, you would need to properly position some handmade reflectors. They can be made of white, black or metallic materials.
Once the area of the piece of jewellery that you wish to capture is ready, you will need to start moving the selected light reflectors and the object around to obtain the desired visual effect. In this step you should focus your attention on the shiny metallic part of the jewellery.
Once this is done, you can repeat the same procedure, this time focusing on gemstone. Noted that back light and black reflectors need to be used.
Do you want to see some samples of jewellery photographs please click here
Now, it's time for post-production, a topic that I will address in my next blog post.